Connected Franchise Deep Dive

Posted May 23rd at 12:00am.

Mike Young is the Creative Director for Madden NFL 25. He has been involved in the franchise since 2008, starting as Art Director on Madden NFL 09 He previously worked on all four NBA Street titles, and also served as Art Director on NBA Street Homecourt.

Hello there! I'm here to talk about the improved – and renamed – Connected Franchise

For those long-standing fans of the series, I'm pleased to announce the return NCAA Import Draft Class. You’ll be able to take your draft classes from NCAA Football 14 and import those players directly into Madden NFL 25. This was one of our most-requested features, and I know fans of both games are going to be thrilled.

Next up is a personal favorite, offline 32-team Control. Fathers and sons, coworkers, roommates, and more can play multi-player leagues all on the same couch. If you couldn’t decide between controlling a player or coach last year, why not do both in the same Franchise? It’s the perfect option for those who like to manage all aspects of their team. 

Do you want to change the sock heights of every player in the league? Change schemes for your opponents? Play every game? Well now you can. Simply add more characters to control during the initial creation flow or anytime thereafter and you’re all set. Our goal was to give players the opportunity to have as much control over their Franchise as possible.

If that wasn’t enough for offline Connected Franchise players, Madden 25 also includes the ability to start a league with a Fantasy Draft Before you start your Franchise, you can choose to throw every NFL player back into a pool and essentially restart the league. This feature is available both online and offline, so anyone and everyone can engage in the fun of reshuffling the entire NFL landscape.

On top of these huge features, you'll also notice a slew of improvements, starting with a refined user interface. Connected Franchise is slick, snappy, and supremely organized. Furthermore, we’ve reworked the trade interface and added a transaction log.

We’ve even added the ability to change your players’ positions. Move cornerbacks to wide receiver (or vice versa), transition your defensive end to linebacker and more. With Connected Franchise you’re able to truly build your roster, your way.

We’ve also included even more legends, bringing the total to more than 50 playable characters. Play with Iron Mike Ditka as either a coach or a tight end, or see how Randall Cunningham stacks up to today’s mobile QBs. There are so many more great players, coaches and even owners for you to discover once you hop into the mode

On the presentation side, we’ve got a lot of exciting additions for your Franchise experience. Darren Rovell, Paul Lukas, and Mike Clay are just a few of the new names in sports media that will bring added depth to the News Center. Commentators will also fill you in on standings, season stats, last week’s game and more. In addition, experience all-new branching Draft story lines brought to life by Trey Wingo AND Adam Schefter.

We wanted year two of our career mode overhaul to be massive. That is why we have added the Owner aspect to Connected Franchise. With the ability to control a single player, coach, or owner on every NFL team, there is truly something for everyone. As the owner, you hire staff, respond to the media, set ticket and concession prices and manage your stadium.

You can even build a new stadium or relocate your franchise. All of this is on top of everything you could already do as a coach, so you can still upgrade players and have full control on the field on game day. What this also means is that we have real owners in the game, which allow you to compete as or against owners like Jerry Jones and Robert Kraft.

So, why the name change? Last year in Madden NFL 13, we introduced a brand new experience that re-imagined what a career mode should be. We named it Connected Careers to clearly communicate that what we had built was completely new. It spoke to the innovation, social connections, and RPG elements that were new to the mode. Now, with us adding several Franchise-specific features and the all-new Owner mode, the name Connected Franchise speaks perfectly to the experience. You’re not just controlling a career anymore; you’re controlling an entire franchise or, if you want, 32 franchises!

Did you miss the earlier talks about Madden NFL 25 Connected Franchise? Check out Part 1 and Part 2 of the Playbook here.


Madden NFL 25 will be available on Tuesday, August 27, for Xbox 360 and PS3, and fans can learn more at the Madden website. Pre-order today to receive exclusive Franchise Packs for your Connected Franchise and Madden Ultimate Team!

Fans are also invited to become a Madden Insider for exclusive information on Facebook including the latest news, original content and more for Madden NFL 25.

Related Articles

Score Big with Madden Ultimate Team Bundles


Chemistry, Auctions, and Seasons in MUT

Madden Ultimate Team allows you to build your own customizable team and compete against others online. Fans in MUT can collect star players, set lineups, and complete collections to earn coins, special packs and unlockable elite players and items. 

Madden Ultimate Team Building 101

Once you've created your Madden Ultimate Team, you'll want to build them up as quickly as possible. But what's the best way?

What's New in Madden Ultimate Team

Several new features have been added to make Madden Ultimate Team more fun than ever before.

Advanced Team Building in Madden Ultimate Team

Reach your true potential in Madden Ultimate Team by completing seasons and maxing out chemistry.

Playbook 1: Run Free

There are few things more exciting than watching the grace and power of NFL ball carriers. Sure, everyone loves a 60-yard touchdown bomb, but there’s something special about watching Adrian Peterson lower his shoulder to bowl through a defender, or seeing…

Barry Sanders Wins Cover Vote

Hall of Famer Barry Sanders will appear on the cover of Madden NFL 25 after defeating Adrian Peterson in the Cover Vote final. The Detroit Lions legend took home 58 percent of the vote to beat out Peterson, the reigning NFL MVP. 

Madden NFL 25 Pre-Order Offers

Madden NFL 25 Xbox 360 | PS3 San Francisco 49ers Franchise Pack Offer good until August 27, 2013 Pre-Order now to receive the San Francisco 49ers Franchise Pack: Eddie DeBartolo Jr.*, Bill Walsh, and Joe Montana for use in Connected…

Playbook 2: Infinity Engine 2

Last year, Madden NFL 13 introduced physics to the franchise with the Infinity Engine. It was a big step forward and a huge feature at this point in the current console cycle. However, as with any new technology, there is always room to grow. This offseason,…

Born to Run Free

For years, the names of traditional, drop-back passers have been synonymous with the quarterback position. But as the game has evolved, quarterbacks now more closely resemble the athletic freaks that used to play running back or wide receiver.

How to Run Free in Madden NFL 25

The Madden dev team has been talking a lot about being able to Run Free in Madden NFL 25, and how the Force Impact system and precision modifier give you the ability to do things you’ve never done before. Many people have been asking for specific examples…

Playing Defense in Madden NFL 25

Now that you know how to Run Free with the precision modifier, you might be curious about the 11 guys on the other side of the ball. Wait until you get a look at what Patrick Willis, JJ Watt and their buddies on D can do.

Madden NFL 25 Anniversary Edition

Over $400 in value at an introductory price of only $99.99.

Technology of Connected Franchise

Arron Lee is the Software Architect for the Madden NFLfranchise, and has worked on every Madden NFL game since Madden NFL 09. He is now the Lead Senior Software Engineer and Software Architect for the Madden NFL franchise, and is responsible for creating…

Madden NFL 25 Owner Mode

This year, Madden NFL 25 introduces Owner mode within Connected Franchise, adding an incredible amount of depth and intricacy to sports gaming’s most innovative career mode. 

Playbook 3: Connected Franchise

Welcome to the latest and greatest career mode in Madden NFL 25, Connected Franchise. There are a lot of cool upgrades and new features this year, so let’s quickly hit the highlights.