Circle this day in gaming history – one we will all remember for the arrival of a long-awaited new era in console gaming. Along with my EA colleagues, I was in Redmond today to see Microsoft unveil Xbox One, and based upon what they showed us, we should all be incredibly excited.
In the past several weeks, there have been plenty of articles written and reports issued that seemingly show the games industry in a downturn. A few days ago, I returned from the gamescom show in Cologne where I saw the exact opposite. There I witnessed hundreds of thousands of excited consumers looking to get their hands on new games, including hundreds of amazing new titles that represent millions of man-hours in development. No matter which way you looked – this crazy industry, the industry I love, is more vibrant than ever. The energy, excitement and passion for what we do has never looked stronger.
I’m a little more than a month into my role as EA’s COO, and while I spent the last four years inside the battlefield of the sports arenas for EA SPORTS, it’s a different type of battlefield that has me captivated today. Because today we announced that Battlefield 3 is launching an open beta on September 29.
We’re closing out on a high note from our first day at gamescom 2011 in Cologne, Germany. When the winners of the official gamescom Awards 2011 were announced tonight, we learned that EA is taking home four “Best of” awards from the show. Without further ado, our winners are: