A brand-new FIFA game was announced recently. A FREE, fully-featured FIFA game, playable on just about any PC. For free. Did we mention the free thing already? And we want you to give it a go.

Mark the day - 27th January 2010. That's when a group of eight intrepid - and perhaps slightly batty - gamers decided to play FIFA 10 for 24 hours straight in an attempt to set a new Guinness World Record.

I'm here to fill you in on a few more details about FIFA 10 Ultimate Team. We're now really close to finishing and the team have been frantically working at the game, poking and prodding at its innards to see if it does anything strange. So far, it's looking good.

The FIFA 10 development team have something to prove. Their club team EA SPORTS FC lost all three of their club games to top rank clubs Rocksteady FC and Goldenballz FC. They're not happy about it one bit and they're back once again to prove to everyone in the community that they're a force to be reckoned with. Will they be able to get any redemption or will they be tasting bitter defeat yet again? Tomorrow we'll all find out.

My name is John Shepherd, and I've been the producer in charge of the front end (menus, UI, look and feel of the screens, etc.) for this year's Ultimate Team. I can't share everything about the game right now, but it's exciting to be able to share some new info with everyone and there will be lots more detail coming in the next few weeks.

In December 2009, a selection of the guys behind FIFA 10 got together as EA SPORTS FC and took on Pro Club Championship teams from the community. The results were... undistinguished, at least for the guys who made the game. But they have no intention of letting that happen again.