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Peter Moore's Blog

Wii MotionPlus News

I’m sure many of you read the news last week about Nintendo’s Wii MotionPlus accessory hitting retail on June 8.  This is obviously great news for gamers and an announcement that means a lot for us here at EA SPORTS, given the launches of Tiger Woods PGA TOUR and Grand Slam Tennis a week later.

The early reaction from folks who have had a chance to play builds of both games using the WMP has been tremendous, and we think the accessory is going to enhance the authentic sports motion that we can bring to the platform for sports like golf and tennis.  With our lineup this year, I think we’re in the position to redefine the sports experience on the Wii.

The bigger news for us, which we’ve just announced today, is our exclusive, limited-time offer for bundles for Tiger Woods PGA TOUR 10 and Grand Slam Tennis.  In North America and in Europe, we’ll have the Wii MotionPlus bundled with Tiger Woods PGA TOUR.  And in Europe only, we’ll have Grand Slam Tennis bundled with the Wii MotionPlus.  Both are exclusive offers and both allow gamers to get the Wii MotionPlus for just an additional $10.  We’re excited about the great value and the partnership with Nintendo on this and think it’s a big win for gamers.  Hope you’ll agree.

On a broader sports note, I am relieved to see Red Sox bats finally wake up, and even more excited to see the Yanks give up 22 runs in their new monolith versus the “mighty” Indians…

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About The Blogger

Peter Moore has served as President of EA SPORTS since September 2007. Peter's global operation of EA SPORTS is anchored by studios in Vancouver, B.C. (EA Canada) and in Orlando, Fla. (EA Tiburon). Named one of the top 50 executives in sports in 2007 and 2008 by Sports Business Journal, Moore has more than 25 years of leadership experience in entertainment and consumer products.

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